New Product Launch

Early the next morning, Lu Yan said hello to Director Guan, and went to the airport with Song Hui first. The rest of the crew booked a flight back to China in the afternoon, they were not in a hurry.

When they arrived in S City, Qin Feng had already waited there ahead of time, and the room and board had been arranged first, which saved Song Hui a lot of trouble. Lu Yan took a good rest that day and adjusted himself to the best state.

Although the press conference was in the evening, the busyness started early in the morning.

Doing styling, choosing clothes, getting familiar with the process…everything took a lot of time, plus all kinds of trivial things, the time was really not enough.

Before five o’clock in the afternoon, everything was packed up and they drove to the hotel venue, the main event began.

The new product to be launched this time could be said to be a transformational work of M company, and it was also the series to be promoted next. The press conference was the time to officially announce it to the world. M company naturally attached great importance to it and invited many stars and entrepreneurs came to watch the ceremony.

Walking the red carpet was naturally inevitable. The short journey was full of bright stars, and it was a trial road to test how popular a star was. Of course, there were also many artists who racked their brains in order to win the headlines.

An actress who walked before Lu Yan, wearing a low-cut dress and high heels of more than ten centimeters, kept waving to the media fans crowded on both sides as she walked, with a sweet and reserved smile on her face, she was elegant and noble. However, she was not a very popular star, the media wanted to take a few photos, but they were not very enthusiastic. Unexpectedly, when the actress was halfway through, she twisted her foot and fell for some reason. Unfortunately, when she fell, the skirt was lifted up and the bottom of the skirt was exposed. The media, who had been careless, were like bees who found good honey. The camera in their hands was raised, the flash flashed randomly, and the sound of “click, click, click” was heard.

The actress tried to cover herself while holding her sprained ankle, but her skirt was a bit short.

At this moment, apart from the media and fans on both sides, Lu Yan was the closest person to her. He frowned secretly, but had to walk a few steps forward to help her up.

The actress showed a grateful look, her hands tightly clinging to Lu Yan’s outstretched arms, and she stood up with strength. Before she could stand firm, her feet twisted again, her whole body fell to Lu Yan, and Lu Yan had no choice but to hold her. In the end, he took the person to the other end almost half-supporting and half-holding. Fortunately, at the end, the other party’s assistant came up to pick up the person, and Lu Yan secretly breathed a sigh of relief.

It’s just that the two of them walked all the way just now, and the flashlights in the media’s hands didn’t flicker a few times. Although Lu Yan tried hard to keep a distance, he couldn’t stand the actress’s boneless support. The posture of the two people was too ambiguous, it was hard not to make headlines now, Lu Yan could almost imagine what would be written in the newspaper tomorrow.

However, in the situation just now, if Lu Yan didn’t help, he was afraid that someone with a heart would turn thing around, and it would be even worse.

It’s just that there were more important things now, and Lu Yan had no intention to think about those things, so he quickly adjusted his mood and accepted temporary interviews from the media.

Lu Yan was also half the protagonist in today’s press conference. His signing of an endorsement deal with M Company had not been officially announced, but the well-informed media had naturally heard about it, and tonight’s press conference would not only release new products, one of the highlights was the signing ceremony of M Company and Lu Yan.

Lu Yan’s clothing selection today was very distinctive, and the focus was to highlight the new watch of M company that was being endorsed in his hand. He didn’t show anything deliberately, but his gestures always made people’s attention focus on his hands, and the eye-catching media naturally did not miss it.

“Is the watch on Mr. Lu Yan’s hand a new product that M Company is going to release today?”

Smiling “Yes.”

“Does this mean that Mr. Lu is already the new spokesperson of M Company?”

Still smiling, “This, I think we’ll find out later.”

“Mr. Lu, why do you think M Company asked you to be its spokesperson?”

Lu Yan didn’t take the set “I think it would be better for this reporter friend to ask the person in charge of M company.”

“Mr. Lu and Miss Shao were close just now. Is your relationship good?”

Here, Lu Yan said in his heart, he was prepared, although he didn’t expect it so quickly, “We didn’t know each other before, and today is the first time we met.” Then he deliberately mocked himself, “I think I did a good thing, but someone misunderstood. I only know that the old lady who fell down can’t be helped¹, but I didn’t know that beautiful women can’t be helped either.”

After saying a sentence, most of the people next to him laughed. The reporter who asked the question blushed and quickly explained, “Mr. Lu misunderstood, I didn’t mean that.”

The topic quickly shifted to other places, and Lu Yan naturally wouldn’t hold on to it.

At the end of the brief interview, Lu Yan calmly walked down from the signing stage.

There was another commotion from the other end of the red carpet, and which celebrity appeared again, Lu Yan didn’t wait for the host to report his identity, and turned to look first.

It wasn’t any star who came, but he could be called a big name, the vice president of Starry sky Entertainment, Su Jue.

Unlike his older brother, Su Jue was not low-key, although he was also not vey high-profile, but most of the people he associated with were famous, and most of these people wanted to tell the world when they interacted with him, plus he was handsome and rich. With this identity, the natural exposure rate was not low. Therefore, the media would never chase him less than any popular star.

At this moment, the one who walked the red carpet with Su Jue was the president of the Asian region of M company. The two seemed to have a very good relationship. Lu Yan guessed that this was not only because Su Jue was the vice president of Starry sky, but also because of the Su Group behind him.

Against the background of David, the president of the Asian region of M Company, who had passed middle age, Su Jue appeared to be more personable and handsome, and his willfulness and freedom in his gestures and the almost iconic smile on his lips made him more attractive. Many female fans on both sides of the crowd had already screamed.

Seeing Su Jue, Lu Yan couldn’t help thinking of Su Mo. Although these two brothers had different styles and temperaments, it was undeniable that they were both born with good looks.

Lu Yan secretly compared in his heart, and quickly came to a conclusion, well, his brother was better looking.

The press conference was also crowded with reporters, and Lu Yan was guided by the staff to the arranged front row.

Sitting next to him happened to be Su Jue.

Although he was in the Starry sky, Lu Yan seldom encountered Su Jue, and after not seeing him for a while, he became more and more energetic.

Seeing Lu Yan, Su Jue said bluntly, “Big brother has been busy recently, I’ll take a look for him.” The smile on the corner of his mouth was still playful.

Lu Yan was noncommittal to his allusions, apparently Su Mo didn’t tell Su Jue the situation between them, otherwise Su Jue might not be so friendly towards him.

It’s just that after knowing that Su Mo couldn’t come, Lu Yan was somewhat disappointed. Although he didn’t really want to admit it, he did have a faint expectation. For his own mental state, Lu Yan attributed it to wanting to see how the person’s persistence would go.

After seven o’clock in the time, the lights of the venue dimmed, and at the same time, the large projection in front of the stage lit up.

It was silent in an instant.

There was no warm-up of the host in advance. With the sound of a piece of relaxing music, a room appeared in the picture. The young man opened his eyes, as if he had just woken up from a beautiful dream, the corners of his mouth curved slightly, and he stood up calmly. Washing, jogging, showering, eating… After changing clothes, before going out, he naturally picked up the delicate watch on the table and buckled it, his eyes were slightly down, and his smile was confident and calm. At the same time, the slogan sounded, “if you can control your own time, you can own the world”

In just one minute, it brought people into that relaxed and comfortable and self-confidence. There was no brand name from the beginning to the end, but it made people want to have it.

At the end of the advertisement, the lights went on, and applause also sounded.

While applauding, Su Jue leaned into Lu Yan’s ear and whispered, “Great!”

The male protagonist in the advertisement was naturally Lu Yan. Although he had seen the finished film before, it was released like this, and even Lu Yan himself felt that the effect was very unusual.

This time, the rumor of Lu Yan’s endorsement was naturally confirmed.

The host came out to applause, and after that was the general press conference process. Although the experts explained the design concept and the features of the new product, because of the language, it was a bit dull, but the subsequent part of randomly giving limited-edition gifts was still very popular.

The last part was the signing. Company M specially arranged to hold a signing ceremony at the site of the new product launch to show its importance, and the one signed before was a temporary contract, which meant that it would be voided after the official contract was signed.

Lu Yan walked to the stage with the lights and music, and Su Jue, the boss of the agency, also came on stage.

After the routine speeches and thanks, the signing of the contract was officially started. After the contracts were signed in duplicate, the two parties smiled and took a group photo together. The flash kept flashing. If there were no surprises, Lu Yan believed that this photo would make the headlines of most entertainment pages and even financial pages.

It should be said that, except for the little episode that appeared on the red carpet, tonight’s conference was perfect.

However, there was such a small interlude.

On the way back, Song Hui drove, Lu Yan and Qin Feng sat in the back together.

“Brother Feng, what do you think of the incident on the red carpet before?” Lu Yan started talking.

“Are you worried that the media will make a fuss about it?”

Lu Yan nodded, “Although it’s not necessarily a serious matter, I always feel a little uneasy. If someone who wants to make a fuss about it, I’m worried that it will have some impact. After all, I just signed a contract with M Company, and M Company pays great attention to the image of the spokesperson.”

“Well, your consideration is very reasonable.” Qin Feng agreed with his opinion, “This matter can be big or small. You are in the limelight now, and it is inevitable that some people are eager to find fault. But you don’t need to worry too much. In this case, we may not lose. After being in the circle for so many years, I still have a bit of a relationship. And in the previous interview, your response was quite good. If someone really wants to find something, maybe we can take this opportunity to turn bad things into good things.”

Lu Yan smiled, “If Brother Feng says that, then I’m relieved.”

Notes

1. It´s a way to scam, an old person would fall and when someone goes to help them, they would pretend that they were hurt by the person who helped them and ask for money for the medical expenses, and because they are old people is difficult to be aggressive and the surrounding people would tend to believe the old people. There´s also a very famous case about this, here ↩︎